Flopping has been one of the most egregious problems ailing the NBA for years—from Vlade Divac taking dives against Shaq to Dwyane Wade falling untouched out of bounds.
Dallas Mavericks owner Mark Cuban has always been outspoken about his dislike of flopping, and now he appears to be putting his money where it counts—in research.
First it was Grant Hill who made waves with news of his retirement.




